LIULIUMEI (06658.HK) launched its Hong Kong IPO at HKD43.58 per share, seeking to raise net proceeds of HKD440 million.
"The listing will strengthen our brand presence and support product innovation," the company said in its prospectus.
The company is offering 11.46 million H shares globally, with 10% reserved for Hong Kong retail investors and 90% for international placement. The minimum investment for a board lot of 100 shares is HKD4,401.96. The subscription period runs from today through noon on June 10, with trading expected to begin June 15.
The pricing gives LIULIUMEI a market valuation that will be tested against sector peers when trading begins. First-day trading on June 15 will gauge institutional demand for China's largest fruit snack company by retail sales.
CITIC Securities and Guoyuan International are the joint sponsors for the listing. The company brought in Fanchang Revitalization and other cornerstone investors, who committed approximately HKD148 million in total.
LIULIUMEI is a fruit snack company specializing in green plum products. According to Frost & Sullivan, the company ranked first in China's fruit snack industry by retail sales in 2024, with a 4.9 percent market share. It also ranked sixth in China's jelly industry, holding a 2.9 percent share.
The IPO proceeds will support the company's expansion plans as it seeks to deepen its presence in China's snack market. Investors will watch the debut on June 15 for signals about demand for consumer-focused IPOs in Hong Kong.
This article is for informational purposes only and does not constitute investment advice.