Watches of Switzerland Group Plc is a holding company, which engages in the retail of jewelry and watches. The company is headquartered in Leicester, Leicestershire and currently employs 2,907 full-time employees. The company went IPO on 2019-05-30. The firm operates in the United Kingdom and the United States comprising eight brands, such as Watches of Switzerland (the United Kingdom and the United States), Mappin & Webb (the United Kingdom), Goldsmiths (the United Kingdom ), Mayors (the United States), Betteridge (the United States), Hodinkee, Analog:Shift, and Deutsch & Deutsch (the United States) with a complementary jewelry offering. The company also owns the exclusive distribution rights for Roberto Coin in the United States, Canada, Central America and the Caribbean. The firm has over 200 showrooms across the United Kingdom and the United States, including 83 dedicated mono-brand boutiques in partnership with Messika, Rolex, OMEGA, TAG Heuer, Breitling, TUDOR, Longines, Grand Seiko, Roberto Coin, BVLGARI and FOPE and has a presence in Heathrow Airport with representation in Terminals two, three, four and five as well as seven retail Websites.